Step into your greatness, starting from the ground up. Every powerful wardrobe begins with strong foundations, and when it comes to men's streetwear, denim is king.

But not just any denim. We're talking versatile washes, motion-ready cuts, and fits that flex with your lifestyle. Whether you’re stacking for the season or refining your drip, this guide to Indigo Essentials will help you build a core denim rotation that’s anything but basic.

The Power of a Solid Denim Core

Think of your denim collection like a playlist: a mix of go-to hits, timeless remixes, and trend-forward bangers. A tight denim lineup gives you freedom to mix, match, and layer—from AM coffee runs to PM linkups.

At Jordan Craig, we design with that versatility in mind. Our denim delivers elite comfort, standout structure, and premium stretch in essential fits and shades that every man should own.

Wash Game: Light to Dark, and Everything Between

1. Light Wash: Daytime Swagger

Crisp, cool, and summer-friendly, light wash denim brings that laid-back energy. These joints pair effortlessly with white tees, flannel overshirts, and varsity jackets.

Wear it with:

• Neutral sneakers

• Bold graphic tops

• Earth-toned hoodies

Best fits: Collins or Sean—stacked or slim, light wash always brings a clean silhouette.

2. Mid Wash: Everyday Moves

The ultimate chameleon. Mid wash denim plays well in any fit and setting. Whether you’re headed to work, running errands, or stepping out casual-fly, these are your MVPs.

Wear it with:

• Camo bomber or utility vest

• Oversized crewneck

• High-top kicks

Best fits: Ross and Brian—especially for fuller builds or those who like motion with structure.

3. Dark Wash: Nighttime Luxe

Dark indigo is sleek, versatile, and lowkey luxe. This is your upgrade fit—throw it on when the vibe calls for clean and confident. You can dress it up with boots and a collared jacket, or keep it raw with black-on-black layers.

Wear it with:

• Leather bombers or trench coats

• Fitted mock necks

• Chelsea boots or luxury sneakers

Best fits: Sean and Ross—that taper hits perfect when you’re aiming for grown-man energy.

4. Washed Black / Charcoal: Edge & Elevation

This ain’t your average black jean. Washed black denim hits different—it gives your fit texture, dimension, and grit. A must-have for layering neutrals, bold pops, or techwear.

Wear it with:

• Tech fleeces

• Graphic hoodies

• Statement sneakers

Best fits: Collins and Brian—stacked or relaxed, washed black makes a statement without shouting.

Tap into our full range of washes and fits at the Jordan Craig Denim Collection.

Fit Check: Core Cuts You Need

Ross Fit

The foundational taper. Mid-rise, relaxed through the thigh, clean taper from the knee down. Ideal for movement, shape, and everyday wear.

Sean Fit

Sleek and modern. Slim all the way down with a sharp ankle taper for that clean stack or cuffed edge.

Brian Fit

Big-man ready. Relaxed throughout, with comfort-first stretch and generous cuts. Zero squeeze, all swagger.

Collins Fit

Stacked legend. Tailored for the sneakerheads. Longer inseam, built-in stacking, and a tapered silhouette that puts your kicks on a pedestal.

Denim Essentials Checklist

If you’re building or refreshing your denim rotation, start with these core picks:

• 1 Light Wash (Collins) – For off-duty days and warm weather fit checks

• 1 Mid Wash (Ross or Brian) – For your go-anywhere, do-anything flex

• 1 Dark Indigo (Sean) – When you’re leveling up or going out

• 1 Washed Black (Collins or Brian) – For those gritty, grayscale looks

Level Up with Layers

Denim gets stronger when styled right. Pair your core jeans with:

• Graphic hoodies: Bring color and context to neutral tones

• Camo cargos or vests: Street-smart contrast

• Cropped outerwear: Show off those stacks

• Layered basics: Long tees, flannels, zip-ups for dimension

Pro Tips for Longevity

• Wash cold, hang dry to preserve color and stretch

• Rotate your jeans weekly to keep fit fresh

• Size up for looser stacks, size true for precision

Final Word: Don’t Just Wear It. Own It.

Building your denim core isn’t just about clothes—it’s about confidence. With the right essentials, you unlock limitless fits, limitless motion, and limitless expression. Whether you're stacking for street looks, flexing Big & Tall fits, or building that luxury-for-less feel, Jordan Craig has you.

Indigo runs deep. And so does your style.

Start building your rotation now.
Shop the full denim collection